Portugal gave me my accent. Brazil, my soul.

I've spent 35 years in advertising. So far. And almost as long unpacking. Lisbon, São Paulo, London, Boston, New York. And now, back to São Paulo. Moving companies love me.

I have very few rules. Never serve espresso in a paper cup. That's one of them.

Awards are nice. I'll give them that. But nothing beats seeing something you've created become part of culture.

Life goals: work with people I admire, on brands I love.

  • Clients: Heineken, C&A, O Boticário, YouTube

  • The Coca-Cola Company Brands: Coca-Cola, Diet Coke, Sprite, Fanta, Smartwater, Powerade, Topo Chico, Fuze Tea, Del Valle, Minute Maid, and many more.

  • C-P Brands: Colgate, Hill’s, Palmolive, Sorriso, Irish Spring, Suavitel, Fabuloso, EltaMD, etc.

  • Clients: Barclays, PUR, Carl's Jr., Purdue Global, Hilton

  • Clients: Google, AB InBev, Nokia, NBC, Fiat Chrysler Automobiles.

  • Clients: Samsung, SKY, Fiat, Jeep, Nivea, Banco do Brasil, Sadia, Comfort, NBC, Royal Caribbean.

  • Clients: Coca-Cola, Motorola, Unilever, Dove, Unicef, Hellmann's, Castrol, Intimus, Huggies, Forbes.

  • Client: Nokia

  • Clients: Bohemia, Itaú, Honda, Telefonica, MASP.

  • Clients: P&G, SEAT, CTT, Sony, Staples.

  • Diário de Notícias is a prestigious Portuguese newspaper with a long history dating back to 1864.

  • Clients: Parmalat, TMN, Portugal Telecom, Diário de Notícias, Jeep, Ministério da Cultura.

  • Clients: TMN, Portugal Telecom, Diário de Notícias, Jornal de Notícias.

  • Clients: Exame, Derby, Honda, Itaú Seguros.

  • Clients: Piaggio, RTP, Banco Espírito Santo, Telecel, Jornal Expresso, Ministério do Comércio e Turismo.